THE CONTEXT
Trying to establish a restaurant on the Plateau is not easy, especially in Indian cuisine where there are already some very well established names; GURU Bistro indien has chosen to be on the web since its inception … and it has paid off.
CHALLENGES
- Generate site traffic quickly
- Create spontaneous in-house clientele
STRATEGY
- Web Optimization and SEO
- High Frequency Content Marketing Strategy
- Capitalize on Social Media to expand our reach
- Generate interest with contests and promotions on Social Media
- Boost Our Content Marketing With Paid Marketing (Facebook Ads)
RESULTS
- Excellent website traffic in the first year
- 100% annual increase in traffic over the first 3 years
- Similar annual increase in Facebook Page subscribers during the same period
Client: GURU Bistro indien
Website: bistroguru.com
Services: PPC Campaigns, Content Marketing, Social Media Integration
